A contractor work truck parked on a Los Angeles street at golden hour

Tier 2 / Growth

The Predictable Client Engine

The same growth system, built for contractors, real estate professionals, home services and local businesses. Search, ads, capture, follow up and tracking, run together instead of separately.

Starting at $3,000 a month

Get the free audit(213) 692-4558
Managed month to monthSearch plus paid togetherFollow up includedEnglish and Spanish

The problem it solves

Busy season hides the problem, slow season sends the bill

Most local businesses do not have a lead problem in July. They have a January problem, and it was created in September when the marketing was quiet because the crews were full. Demand you did not build in the good months is demand you do not have in the slow ones.

The Predictable Client Engine keeps the whole line running year round: the searches, the ads that cover what you cannot rank for, the pages that turn a visit into a call, and the follow up that stops quotes from going cold.

Where it breaksWhat the program does
Marketing stops the moment the calendar fills up
A steady program that keeps building pipeline through the busy months
Quotes go out and nobody follows up
Automated follow up on every estimate until the customer answers or says no
The phone number on the ad goes to a voicemail box
Routed calls, tracked numbers and a response time you can actually see
You rank in your own town but nowhere in the next one
Location pages and a local profile built for every city you serve
No idea which ad, post or listing produced the job
Tracking from the first click through to the booked job
Tier 2

of four. The same growth tier as the Predictable Case Machine, built for local service rather than legal.

Where it sits

What is included

What runs every month

Managed, not advised. The work happens on our side and shows up in your calendar.

Positioning and offer, written so every ad and page says the same thing
Local SEO and Google Business Profile management for every city you serve
Google Ads, Local Services Ads and paid social management
Landing pages built for the services you are paying to promote
Lead routing and response time rules across calls, forms and messages
Automated follow up on quotes and estimates by text and email
Review generation built into the end of every job
Call tracking and conversion tracking end to end
Monthly reporting on leads, cost per lead and cost per booked job

The framework

The six parts, run as one

  1. 01

    Positioning

    The reason a customer should choose you over the three other quotes, said the same way everywhere.

  2. 02

    Search visibility

    Ranking in every city you actually serve, in both languages, including the map results.

  3. 03

    Paid lead flow

    Ads covering the jobs you want more of and the seasons you need to fill.

  4. 04

    Lead capture

    Pages and forms that turn a visit into a call, and a call into a booked estimate.

  5. 05

    Automated follow up

    Quotes that get followed up on their own, until the customer answers or closes it out.

  6. 06

    Conversion tracking

    A line from the booked job back to the ad, the search or the listing that produced it.

Case study

See this tier in a real build

How a Gardena dental practice answers “can I get in” and “can I afford it” before the patient ever has to call.

Read the case study

Questions

Frequently asked questions about the Predictable Client Engine

What kinds of businesses is this for?
Contractors, roofers, plumbers, HVAC, real estate professionals, locksmiths, med spas and local service businesses generally. If your customers find you by searching a service and a city, this is built for you.
How is this different from the Predictable Case Machine?
Same system, different market. The case machine is built around law firm intake, practice areas and bar advertising rules. This one is built around service areas, seasonality and quote follow up.
Do you work in Spanish?
Yes, and in local service it is often the larger half of the market. Spanish pages, Spanish ads and a Google profile that reads properly to a Spanish speaking searcher, written natively rather than translated.
Do you guarantee a number of jobs?
No. We commit to the work, the cadence and the reporting. Anyone guaranteeing a job count is either padding the price to cover it or planning to count the wrong things.
We already have someone doing our ads. Can you work with them?
Sometimes that is the right answer and the audit will say so. What does not work is two vendors owning halves of the same funnel with nobody accountable for the number at the end.
How long before it works?
Paid can produce leads in the first month. Local rankings and map visibility usually move in the second or third. The follow up changes take effect the week they are switched on, and they are frequently the biggest single jump.

Ready to stop guessing where your leads come from?

Start with the audit. We look at the site, the rankings, the profile, the ads and how fast a new lead gets called back, then tell you which one is costing you the most.

(213) 692-4558Request the free audit

Los Angeles, CA 90003 · Monday to Friday, 9AM to 6PM
alex@maldonadomarketing.co · Se habla español

Get More Clients From the Marketing You Already Pay For

Book a free strategy call and leave with a plan.

Most businesses don’t need more marketing. They need the marketing they already pay for to turn into booked calls. Since 2016 we’ve built lead generation systems for law firms, real estate professionals, contractors and local service businesses, all on the Super Simple Marketing Method: get found, follow up fast, book the call.

  • One system, tracked end to end. You see which dollar brought in which client.
  • Hire us your way. One piece of your marketing, or your whole marketing department.
  • Built for speed to lead. New inquiries get followed up fast, before they call the next business on Google.
  • English and Spanish. Reach and serve customers in the language they speak at home.
  • Straight answers. If you don’t need a rebuild, we’ll tell you.

What happens next: send the form, we look at your site and lead flow before we talk, and you leave the call with a clear plan for what to fix first, whether or not you hire us.

Book your free strategy call.

Call Maldonado Marketing